ASMC – Automotive Service Management Coaching
by Mike Vogel
Would you like to have your Service Manager performing with the experience and knowledge of a 30-year seasoned professional?
Would you like to have a service department that has a culture of great customer service and sales success?
Imagine having a Service Manager that can coach and train their team to long term success!
It can happen when you sign up with ASMC!
Service Training Includes –
Phase I:Changing the Culture for an Improved Customer Experience
- Having the right people and processes in place for an outstanding customer experience.
- Having the right pay plans and schedules in place to ensure employee satisfaction.
- Building the right labor rates, labor time guides, service price guides, maintenance menus giving both your customers and employees value and confidence in what’s being offered.
- Coaching on how to develop Trust, Value, and Convenience on a consistent basis with your customers leading to improved satisfaction and customer retention. The goal is to create Customer Advocates for the Dealership.
- Reviewing daily CSI surveys (if applicable) and daily social media comments.
Phase II: Focus on the Metrics for Improving the Bottom Line
- Understanding the importance of having a daily routine in place for work in process, open ro’s, warranty receivables, and department receivables.
- Reviewing daily RO performance to include hours sold, hours upsold, closing percentages, ELR is within department standards, CP dollars per RO are within department standards, cell number is on RO, email is on RO.
- Understanding your market and meeting what’s important to your customers.
- Building a marketing plan that not only retains current customers but attracts new customers.
- Resolving any other unique dealership concerns to ensure a well performing department.
Phase III: Observation, Sustainment, and Future Planning
- Performing a review of everything that was implemented and coached on. Adjustments made as needed to ensure all is working as planned.
- Having your Service Manager acting as the Head Coach of the Department leading the team to new heights while holding them accountable for their performance.
- Building a strategy for future planning to ensure the department has continued growth for the future.
- Our goal is to make your Service Manager into a Leader/Coach thereby eliminating the need for follow up visits by us.
SoCal Pricing Plan:
- 3 Month Coaching Plan Consisting of :
- Total of 24 half days of on-site Training/Coaching Sessions
- Total cost is $7,500
Month 1 = Phase I Training and Implementation – 8 half day sessions *
- Changing the Culture for an Improved Customer Experience
- Some training may take longer or shorter (varies by dealer)
- Month End Update/Review with GM and Fixed Ops Managers
Month 2 = Phase II Training and Implementation – 8 half day sessions *
- Focus on the Metrics to Improve the Bottom Line
- Some training may take longer or shorter (varies by dealer)
- Month End Update/Review with GM and Fixed Ops Managers
Month 3 = Phase III Training and Implementation – 8 half day sessions*
- Observations, Sustainment and Future Planning
- Some training may take longer or shorter (varies by dealer)
- Month End Update/Review with GM and Fixed Ops Managers
Who is Mike Vogel ?
With over 30 years of fixed operations management experience Mike has had solid results throughout his career.
Here are some of Mike’s career results:
- Ran the #1 Nissan Service Department in the USA for 7 years and took a Toyota store to Top 50 in the USA for CP Labor out of 1300 dealerships.
- Increased customer pay labor by 100% in just under 5 years at a Toyota dealership.
- Ranked #2 out of 76 dealerships for 2 straight years for CSI at a Toyota store.
- Started up 2 brand new dealerships for Toyota and Nissan and beat original business plans for both stores successfully.
- Top 10 for Customer Retention, Toyota Care Redemption, CSI and Tire Sales at a Toyota store.
- Increased Customer Retention by 10% while the rest of the LA Region was up only 3%.
Mike was the Feature Cover Story for Dealer Fixed Operations Magazine in June 2008.
He also has been featured in Automotive News Fixed Ops Journal, Fixed Ops Magazine, Car Dealer Insider as well as AutoSuccess Magazine.
In as soon as 3 months from startup ASMC can have your Service Manager performing like a long time seasoned professional who will be ready to Coach/Train their team to future success.
So what are you waiting for?
Contact Mike Vogel today
909-437-7334